Hi, I’m Allison, a one-woman UX powerhouse (for now).
As the only product designer at Brad’s Deals, I lead cross-platform design from strategy to shipping.
My role as a team of one has made me adaptable and resourceful; I’ve worn every hat, driven major redesigns, and laid the foundation for scalable design systems. Now I’m ready to join a collaborative team where I’m not the only one in the design Slack channel.
BRAD’S DEALS
Modernizing a 20-Year-Old Shopping Experience
I led the end-to-end redesign of Brad’s Deals’ highest-traffic pages to transform the user experience, implement the first design system, and lay the foundation for a full-site redesign.
→ 18% increase in purchases
→ Reduced scrolling by 50%
→ 30% more deals saved
CONTENTSTACK
Transforming the Contentstack Dashboard to Speed Up Workflow
I revamped an internal CMS dashboard to streamline editor workflows, enabling a full transition off the legacy platform and significantly increasing deal volume while reducing time spent per deal.
→ 3x increase in individual output
→ 25,000+ additional deals shared per year
BRAD’S DEALS
Standardizing Deal Tiles for Cross-Platform Consistency
I unified three fragmented tile UIs into one scalable system that boosted feature visibility, sped up development, and standardized design across web and native apps.
→ 2-3x more deals shown per page
→ 2-4x more deals in each feed
→ More effective A/B testing
GENERAL ASSEMBLY CERTIFICATION
Designing a Network to Track and Share Restaurant Recommendations
A process and prototype exploration for a mobile app concept.